Let’s face it. Creating content can get overwhelming. And for small business owners, the tenacity to keep producing daily content can weaken easily. But, with the right strategy, you do not have to spend time searching for content ideas.

In this post, you will learn some techniques for creating a social media strategy for your brand. Below are five social media content ideas to help you create content consistently!

1. Talk About Your Mission

It is good to share WHY you started your brand. Let your audience connect with your story. Talk about your mission and the vision for your brand. Make it memorable, clear, and concise.

2. Host Giveaways

Giveaways attract interest. And if you can maintain the interest of your potential customers, they can trust you with their money. Giving out something valuable communicates to your audience that you are passionate about your business.

3. Do Customer Reviews/Testimonials

Social proof is a gift that keeps giving. So, take advantage of client testimonials. People are moved by what they see. Show them you know your job, and they will find out more about you, and pay for your product/service.

4. Show Your Team

Use behind-the-scenes pictures and videos. You can share pictures of an event you attended, and some staff photos too. You will connect more with your followers just by showing the people behind your brand.

5. Repurpose Your Content

Check for existing content that you can reuse. For instance, you can turn a video into a blog post. Be creative and experiment with what you have and continuously measure your efforts.

Let’s take it further 

If you still think that content creation is not your strong suit, you can outsource your tasks to a social media manager or an agency. Our social media team will help grow your online presence and get you in front of those that need your services.

Just send us an email at admin@chowilson.com to get started on your next project!