People often see blogging as an online form of writing done for leisure and without significant benefit attached to it. Blogging is usually regarded as an activity to kill boredom and while away the time. But on the contrary, blogging has immense benefits for content creators, authors and writers. Let us take a look at some of them.
Build a writing discipline
If you are in the habit of blogging every day, you are practising writing daily and this helps improve your writing career. This is especially important for upcoming authors. Daily blogging helps build your writing muscles.
A consistent writing schedule
The art of blogging also helps authors have a consistent writing schedule. Maintaining a regular publishing schedule is very demanding but consistent blogging can help you achieve it. As you build on your writing schedule, you are forced to make your content more engaging for your target audience.
Get feedback from your audience
This is a vital way to improve your skills as a writer because for every feedback you receive, you will know what your audience wants, and you implement it in future content. This is an facet of writing that must not be ignored.
Increased value
As you blog regularly, your content becomes more valuable. This will increase the number of followers you have and with time, you will command more credibility. Your readers need to regard you as an expert in your field such that you will be the person they will come to when they want to purchase books in your niche. So that places a demand on you to ensure that you keep up with your audience’s expectations.
An avenue for connections
Your blog can build connections for you. This is because blogging makes you available to a wide range of potential connections apart from readers and customers. You also get to meet with other authors; who you can either learn from or teach, depending on your level of expertise. You also get to meet service providers and business owners. Also, bloggers need to interact with each other, share content and be guests on each other’s page. So, within your online community which you have built through blogging, you will find opportunities to do so and have business connections. This will improve your online presence and make your work attractive to publishers.
Authors need to take blogging seriously. If you do not have a blog, create one and start dropping engaging content on it. If you have a blog but it has been dormant, revisit the blog, rebrand it and start putting out your content. You can then share the link to your blog with your friends and followers on other social media platforms. With time, you will see how much attention your blog will command. Contact us for help with building your author blog.
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